This was a challenging project because the photograph was pre-cropped, and I refused to re-size it to fit the horizontal dimensions. The client requested to have the image un-obscured with any text, so I came up with the frame. I didn’t realize this at the time, but she is wearing a red dress on both sides of the postcard. Art imitates Life.
The purpose of this postcard is to notify her customers (school teachers) about her new website, missnavida.com. Instead of bullet points, I chose functional icons to highlight the functions. Hopefully this will be useful to her.
Title font: Cooper Black
Text font: Century Gothic