Client Project : T-shirt [Square Up at Stonewall 50]

The 50th commemoration of the Stonewall riots of June 1969 was being organized, and everybody was going to be there. The Heritage of Pride march in new York City is one of the largest LGBTQIA+ events in the world. 2019 was going to even more impressive, with even more people coming to NYC to participate in the historic weekend.

As part of the festivities, a small committee of square dancers from Times Squares organized the “Square Up @ Stonewall 50” dance with caller Anne Uebelacker, and the marching contingent with caller Howard Richman. To present a colorful but consistent identity, a t-shirt was designed to allow individual taste in colors but with the same logo printed on the front.

The committee used the t-shirts as a fundraiser to pay for permits, vehicles, water, and other expenses. The goal of 100 t-shirts was met, with some people disappointed that they had not ordered one earlier. C’est la vie.

The number of marchers was overwhelming, and the march on for hours. The step-off onto Fifth Avenue was delayed by several hours, and some participants departed early. Dancing started in June, and ended in July.

Fonts: Downtown Tessie NF, Neutra Condensed Titling, Neutra Display


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